LiveRamp is the leading data connectivity platform. We believe connected data has the power to change the world. Our platform powers insights and experiences centered around the needs of real people, and in ways that keep the Internet open for all. LiveRampers thrive on building together with curiosity and humility—and have a good bit of fun along the way. We’re always looking for smart, kind, and creative people to grow our team and impact.
Mission: LiveRamp makes it safe and easy for businesses to use data effectively.
As the Director/Senior Director, Marketing Operations, you will report directly to the CMO and play a critical leadership role. You will work closely with our Marketing and Sales leaders to develop key market, strategic and operational insights that will shape the direction of the demand generation team and accelerate our growth. You will work hand-in-hand with our inside sales team to review lead scoring, SLAs, and target conversion rates from inquiry through closed-won business. Where we are not hitting our goals, you will delve into the data to make a recommendation for how we improve the process.
You will:
- You will fine-tune processes and rules of engagement for how all parts of the business work with marketing operations and ensure those processes are followed and SLAs on requests are met.
- You will manage the entire marketing budget and vendor relationships.
- You will work closely with sales operations, sales excellence, and demand gen to collaborate, develop strategy and execute on our GTM model.
- You will have a small team and understanding of where the biggest gaps are so you can strategically build out the team as needed.
- If you enjoy developing insights for execution of strategic initiatives that will impact a rapidly growing company we’d like to talk with you!
About you:
- You have experience working on a best-in-class and/or award-winning marketing operations team.
- You are collaborative and can lead a cross-functional team to drive alignment between marketing, product marketing, inside sales and sales.
- You have experience building and maintaining strong relationships between marketing, sales, sales ops and IT.
- You have a deep understanding of current marketing operations and analytics trends as well as how to leverage cutting-edge tools to drive revenue.
- You have the ability to formulate a clear and detailed picture of our market opportunity and our target customers to directly impact our GTM strategy.
- You have experience analyzing marketing and inside sales business performance and be able to use data to influence and drive continuous improvements to the business that accelerates our growth.
- You have experience building marketing waterfalls, defining SLAs and exit criteria.
- You are a strong data storyteller.
- You have a proven track record of project management, process improvement and driving positive results.
- You have extensive knowledge on the tech stack including Salesforce, Marketo, Demandbase, Drift, and others.
- You have 8+ years of marketing operations experience
Benefits:
- People: Work with talented, collaborative, and friendly people who love what they do.
- Fun: We host in-person and virtual events such as game nights, happy hours, camping trips, and sports leagues.
- Work/Life Harmony: Flexible paid time off, paid holidays, options for working from home, and paid parental leave.
- Whole Health Package: Medical, dental, vision, life, disability, long term care, accident and critical illness insurance, pre-tax accounts (health, dependent and commuter), and a family forming benefit through Carrot. Plus Milk Stork, backup child and elder care, and discount on pet insurance, mental health support (via Talkspace)
- FlexPerks reimbursement program to provide flexibility and choice ($375/quarter) for fitness, emotional, financial, family, travel and entertainment, convenience and security expenses.
- Savings: Our 401K matching plan—1:1 match up to 6% of salary—helps you plan ahead. Also Employee Stock Purchase Plan - 15% discount off purchase price of LiveRamp stock
- RampRemote: A comprehensive office equipment and ergonomics program—we prove you with equipment and tools to be your most productive self, no matter where you're located
- Location: Seattle, WA
More about us:
LiveRamp’s mission is to connect data in ways that matter, and doing so starts with our people. We know that inspired teams enlist people from a blend of backgrounds and experiences. And we know that individuals do their best when they not only bring their full selves to work but feel like they truly belong. Connecting LiveRampers to new ideas and one another is one of our guiding principles—one that informs how we hire, train, and grow our global team across nine countries and four continents. Click here to learn more about Diversity, Inclusion, & Belonging (DIB) at LiveRamp.
LiveRamp is an affirmative action and equal opportunity employer (AA/EOE/W/M/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a person's race, color, sex, age, religion, national origin, protected veteran, disability, sexual orientation, gender identity, genetics or other protected status. Qualified applicants with arrest and conviction records will be considered for the position in accordance with the San Francisco Fair Chance Ordinance.
California residents: Please see our California Personnel Privacy Policy for more information regarding how we collect, use, and disclose the personal information you provide during the job application process.
To all recruitment agencies: LiveRamp does not accept agency resumes. Please do not forward resumes to our jobs alias, LiveRamp employees or any other company location. LiveRamp is not responsible for any fees related to unsolicited resumes.